EP58 Stop Waiting for January: How to Plan Your Best Year During the Slow Season
If you're waiting until January to start planning your next year, you're already behind.
December isn't downtime, it's when pro MUAs lay the groundwork while everyone else promises to "start fresh" in the new year.
In this episode, I'm breaking down why the quiet season is your biggest competitive advantage and how to use it strategically.
The Planning Mindset Shift
For years, I stayed stuck because I was reactive instead of intentional. When you have a clear goal, you stop reacting and start directing your business. While you're getting organized in January, other artists who planned in December are already executing.
Three Focus Areas for 2026
Your portfolio is your currency. Audit your book and ask: Does this represent the work I want to be doing? Treat creative shoots as career-building days, not just practice. Pay attention to the details that make clients say "this person is working at my level."
Your network opens doors you can't see yet. Think about who you want to stay connected with heading into 2026 and find low-pressure ways to check in.
A lot of your business needs attention now. Clean your kit, update your website and Instagram, review your pricing, and audit your year. Which jobs energized you and which drained you? Professionals rebuild in the off-season.
Your 2026 Action Plan
Create a mood board about the work you want to be doing - the style, the clients, the energy. Then ask: What needs to happen between now and next November for this to become reality? Put time in your calendar right now to think about what would make 2026 a success. Pick one thing you can do this month to move toward that.
Planning isn't about predicting the future, it's about preparing for it. Your dream career doesn't pop out of thin air ... it starts with intention.
Ready to plan your 2026 with support? Join the Artist to Artist membership for guidance, feedback, and accountability. Seven-day free trial, $20 CAD/month.
